Whenever I hear somebody or see a website, stating something about premium/high-quality leads, I tend to roll my eyes. The problem is that people are chasing after these leads like it’s the only thing that will bring in cash flow, which isn’t the case. If you work on your products, services, and make sure your systems are set up to run perfectly, then you’ll bring in quality leads each and every single day.
If someone was chasing you down the street shouting, “Buy this from me !!!” would you run the other way? I know I would because that’s a crazy individual chasing me and I don’t want what they’re selling. This is basically what you’re doing if you send a message to somebody on Facebook, LinkedIn, or any other platform you regular and pitch them a service without them showing interest. You’re the crazy individual in all this if you think that’s something regular online marketers do.
No One Likes To Be Spammed
Like I discussed above, you shouldn’t be sending out hundreds of e-mails and messages to unwilling participants. Nobody likes to get a random e-mail with a pitch to purchase your service they weren’t trying to find in the first place, so stop it now.
Spam is called that for a factor since nobody likes it. Concentrate on your existing leads, give them the very best service or product possible, and you will be able to get favorable evaluations and recommendations from them. The leads will come to you gradually.
People Can See a Pitch Coming
I tend to delete 90% of my LinkedIn messages since they tend to be from people asking me to take a look at their website, take a look at their new cutting edge software application, and most of the time its garbage that is being pitched to me.
I can see a pitch coming by checking out the very first sentence or more of an e-mail, and I know others can also, so stop doing it.
Run PPC Ads and Let Customers Find You
If you wish to generate some additional leads, without being an insane individual, you can run some PPC campaigns and bring individuals to your site. Retarget them on Facebook and attempt to get them to register for your e-mail list. These are the tactical methods of staying on someone’s radar since they aren’t being spammed.
Attempt retargeting and list building/email marketing, and you will see that individuals eventually develop into a client after a few emails.
Develop Your Brand
Rather of going after somebody down the street and attempting to get them to buy your services or products, why not concentrate on building your brand and get recognized as a leader within your industry? You can generate hundreds or thousands of new leads monthly if you are the leading authority on something, but this does require time, so make sure to have some persistence.
Close Leads Like a Boss
You have to be positive and confident when speaking to customers through email, chat, and even on the phone. You need to know all the questions someone is going to ask and know the in-depth responses. If you can offer a wealth of info to someone, give them an excellent price, and be an expert, then you’ll see your leads closing easily. Be a boss, close like a boss, and do boss things.
Do not chase after leads like a schoolboy that has a crush on the one girl in class because it never ever turns out well. Rather, be the cool kid in class and let individuals come to you. If you build an actual business and do the best you possibly can, you will gain more leads that turn into paying clients, and those clients will then refer friends and family members to you because of their remarkable experience.